Exploring consumers’ attitude towards relationship marketing MA Jones, KE Reynolds, MJ Arnold, CB Gabler, ST Gillison, VM Landers Journal of Services Marketing 29 (3), 188-199, 2015 | 112 | 2015 |
The effects of environmental focus and program timing on green marketing performance and the moderating role of resource commitment RG Richey Jr, CF Musgrove, ST Gillison, CB Gabler Industrial Marketing Management 43 (7), 1246-1257, 2014 | 110 | 2014 |
An investigation of retail outcomes comparing two types of browsers KE Reynolds, MA Jones, CF Musgrove, ST Gillison Journal of Business Research 65 (8), 1090-1095, 2012 | 50 | 2012 |
I don't want to be a rule enforcer during the COVID-19 pandemic: frontline employees' plight WM Northington, ST Gillison, SE Beatty, S Vivek Journal of Retailing and Consumer Services 63, 102723, 2021 | 45 | 2021 |
Understanding customer bargaining in retail stores: A customer perspective ST Gillison, WM Northington, SE Beatty Journal of Marketing Theory and Practice 22 (2), 151-168, 2014 | 29 | 2014 |
Shopping for yourself versus shopping for someone else S Gillison, K Reynolds Journal of Consumer Marketing 33 (4), 225-234, 2016 | 24 | 2016 |
Mother-adolescent daughter identity interplay processes S Gillison, AM Givan, SE Beatty, K Kim, K Reynolds, J Baker Journal of Consumer Marketing 32 (4), 234-244, 2015 | 19 | 2015 |
Search effort and retail outcomes: the mediating role of search disconfirmation S Gillison, K Reynolds Journal of Consumer Marketing 35 (7), 698-708, 2018 | 17 | 2018 |
Employees’ emotional reactions to customer deal requests ST Gillison, WM Northington, SE Beatty Journal of Marketing Theory and Practice 24 (2), 147-165, 2016 | 12 | 2016 |
SATISFACTION WHILE SHOPPING FOR ANOTHER PERSON: HOW OTHERS’PRODUCT EVALUATIONS INFLUENCE SHOPPER SATISFACTION ST Gillison, KE Reynolds Journal of marketing theory and practice 26 (3), 211-229, 2018 | 9 | 2018 |
Shopper deal seeking across channels: An updated view ST Gillison, WM Northington, SE Beatty, JM Arnold Journal of Marketing Theory and Practice 27 (2), 123-139, 2019 | 8 | 2019 |
Shoppers’ digital deal seeking: Charting new territory ST Gillison, SE Beatty, WM Northington Journal of Marketing Theory and Practice 30 (2), 257-277, 2022 | 3 | 2022 |
Satisfaction and shopping for others: revisiting expectancy disconfirmation theory ST Gillison The University of Alabama Libraries Digital Collections, 2012 | 2 | 2012 |
Retail Intimidation VM Landers, MP Harrison, ST Gillison Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016 | 1 | 2016 |
FLEs' concerns with misbehaving customers in the time of COVID and beyond ST Gillison, SE Beatty, WM Northington, S Vivek Journal of Service Theory and Practice 33 (6), 771-795, 2023 | | 2023 |
CHRISTMAS IN SEPTEMBER: CHRISTIAN CONSUMER PERCEPTIONS OF RETAILER EARLY PRESENTATIONS OF HOLIDAY SEASONALITY. VA Taylor, ST Gillison Marketing Management Journal 33 (2), 2023 | | 2023 |
Female-friend gift-card giving ST Gillison, SE Beatty, KE Reynolds Journal of Marketing Theory and Practice 30 (4), 421-439, 2022 | | 2022 |
Customer Bargaining in Retail Settings: Employee Perspectives ST Gillison, WM Northington, SE Beatty Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of …, 2015 | | 2015 |
An Exploratory Investigation of Two Types of Browsers CS Findley, ST Gillison, KE Reynolds, MA Jones Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference …, 2015 | | 2015 |
Celebrity Branded Products: an Exploratory Investigation Into Consumer Purchase Motivation and General Attitudes Toward the Brand ST Gillison, KE Reynolds Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference …, 2014 | | 2014 |