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Cited by
All
Since 2019
Citations
10
10
h-index
1
1
i10-index
1
1
0
8
4
2023
2024
7
3
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Bharat Vaishnav
PhD candidate (Marketing) at
McMaster University
Verified email at mcmaster.ca
Marketing Strategy
Multichannel Marketing and Retailing
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A thematic exploration of the evolution of research in multichannel marketing
B Vaishnav, S Ray
Journal of Business Research 157, 113564
, 2023
10
2023
REAPING THE BITTER HARVEST OF CHANNEL INTEGRATION
B Vaishnav, S Ray
AMA SUMMER ACADEMIC CONFERENCE, 837
, 2022
2022
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T Kostova, S Tallman, H Vanninen, O Kuivalainen, B Vaishnav, S Ray, ...
Marketing Research, 361-372
, 2003
2003
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