Dr Kerri-Ann L Kuhn
Dr Kerri-Ann L Kuhn
Senior Lecturer in Marketing, Queensland University of Technology
Verifierad e-postadress på qut.edu.au
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Gamification for health and wellbeing: A systematic review of the literature
D Johnson, S Deterding, KA Kuhn, A Staneva, S Stoyanov, L Hides
Internet interventions 6, 89-106, 2016
4522016
An application of Keller's brand equity model in a B2B context
KAL Kuhn, F Alpert, NKL Pope
Qualitative Market Research: An International Journal, 2008
3442008
Internships in marketing: Goals, structures and assessment–Student, company and academic perspectives
F Alpert, JG Heaney, KAL Kuhn
Australasian Marketing Journal (AMJ) 17 (1), 36-45, 2009
1332009
Curriculum alignment: Student perception of learning achievement measures
KA Kuhn, S Rundle-Thiele
International Journal of Teaching and Learning in Higher Education 21 (3 …, 2009
562009
Examining the covert nature of product placement: Implications for public policy
KAL Kuhn, M Hume, A Love
Journal of Promotion Management 16 (1-2), 59-79, 2010
522010
Applying Keller’s brand equity model in a B2B Context: limitations and an empirical test
KA Kuhn, F Alpert
The Australian and New Zealand Marketing Academy (ANZMAC), 2004
332004
Engaging marketing students: Student operated businesses in a simulated world
R Russell-Bennett, SR Rundle-Thiele, KA Kuhn
Journal of Marketing Education 32 (3), 253-263, 2010
292010
Gamification for health and wellbeing: a systematic review of the literature. Internet Interv. 2016 Nov; 6: 89–106. doi: 10.1016/j. invent. 2016.10. 002
D Johnson, S Deterding, K Kuhn, A Staneva, S Stoyanov, L Hides
22
Designing gamified transformative and social marketing services
RF Mulcahy, R Russell-Bennett, N Zainuddin, KA Kuhn
Journal of Service Theory and Practice, 2018
172018
Pornography and erotica: Definitions and prevalence
N Pope, K Voges, KA Kuhn, E Bloxsome
Proceedings of the 2007 International Nonprofit and Social Marketing …, 2007
162007
Individual difference factors related to anthropomorphic tendency
K Letheren, KAL Kuhn, I Lings, NKL Pope
European Journal of Marketing, 2016
142016
Please take out your phones: on the spot solicitation of student feedback in class
M Foth, Z Fitz-Walter, J Ti, R Russell-Bennett, KA Kuhn
Proceedings of the 24th Australian Computer-Human Interaction Conference …, 2012
102012
Digital sport for performance enhancement and competitive evolution: intelligent gaming technologies
N Pope, KAL Kuhn, JJH Forster
Information Science Reference, 2009
92009
Exploring product placement in video games: an investigation of recall effects
KA Kuhn, NKL Pope, KE Voges
Australian and New Zealand Marketing Academy, 2007
92007
The effect of video game placements on brand attitude
KAL Kuhn, NKL Pope
Enhancing Knowledge Development in Marketing, 79, 2010
72010
Computer supported collaborative sports: an emerging paradigm
V Wulf, EF Moritz, G Stevens, MR Gibbs
Digital Sport for Performance Enhancement and Competitive Evolution …, 2009
52009
The GET marketer challenge innovation: Challenging students using a tournament style competition
SR Rundle-Thiele, KAL Kuhn
Marketing Education Review 18 (1), 33-37, 2008
52008
Do perceptions mirror reality? Student perceptions of learning versus grade outcomes
S Rundle-Thiele, KA Kuhn
52007
Balancing entertainment and behaviour value: M-games as a social marketing agent of change
R Mulcahy, R Russell-Bennett, KA Kuhn
Proceedings of the 2014 Australian and New Zealand Marketing Academy …, 2014
42014
The impact of brand and product placements in electronic games
KA Kuhn
Queensland University of Technology, 2008
42008
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Artiklar 1–20