Relationship marketing and customer loyalty: Evidence from the Ghanaian luxury hotel industry B Narteh, GC Agbemabiese, P Kodua, M Braimah Journal of Hospitality Marketing & Management 22 (4), 407-436, 2013 | 214 | 2013 |
Determinants of mobile banking adoption in the Ghanaian banking industry: a case of access bank Ghana limited AG Cudjoe, PA Anim, JGNT Nyanyofio Journal of Computer and Communications 3 (2), 1-19, 2015 | 195 | 2015 |
Determinants of business intelligence systems adoption in developing countries: An empirical analysis from Ghanaian Banks A Owusu, GC Agbemabiasie, DT Abdurrahaman, BA Soladoye The Journal of Internet Banking and Commerce 24 (2), 1-25, 2017 | 51 | 2017 |
Branding capabilities and SME performance in an emerging market: The moderating effect of brand regulations R Odoom, GC Agbemabiese, T Anning-Dorson, P Mensah Marketing Intelligence & Planning 35 (4), 473-487, 2017 | 45 | 2017 |
Service quality and customer satisfaction in the Ghanaian banking industry (A case of Ghana commercial bank) AG Cudjoe, PA Anim, J Nyanyofio European Journal of Business and Management 7 (3), 123-140, 2015 | 40 | 2015 |
Service recovery satisfaction in offline and online experiences R Odoom, GC Agbemabiese, RE Hinson Marketing Intelligence & Planning 38 (1), 1-14, 2020 | 28 | 2020 |
The influence of CSR awareness on consumer purchase decision of a telecommunication network in Ghana (A Case of La Nkwantanag Madina Municipality) PA Anim, AG Cudjoe International Journal of Scientific & Technology Research 4 (2), 8-16, 2015 | 28 | 2015 |
Market orientation, innovation and business performance: insight from womenpreneurs in the fashion industry in Ghana PA Anim, GC Agbemabiese, G Acheampong, M Adams, E Boakye Journal of Creativity and Business Innovation 4, 2018 | 21 | 2018 |
Conceptual framework—artificial intelligence and better entrepreneurial decision-making: the influence of customer preference, industry benchmark, and employee involvement in … G Amoako, P Omari, DK Kumi, GC Agbemabiase, G Asamoah Journal of Risk and Financial Management 14 (12), 604, 2021 | 19 | 2021 |
Effect of customers' satisfaction of service delivery on customers' retention of tigo telecommunication network (A Case of Abokobi-Madina Locality) AG Cudjoe, PA Anim, AA George The International Journal of Business & Management 3 (1), 146, 2015 | 15 | 2015 |
Building trust in the sharing economy by signaling trustworthiness, and satisfaction MB Nyamekye, JP Kosiba, H Boateng, GC Agbemabiese Research in Transportation Business & Management 43, 100727, 2022 | 14 | 2022 |
Exploring customer stewardship behaviors in service firms H Boateng, FE Amenuvor, DR Adam, GC Agbemabiese, RE Hinson European Business Review 34 (4), 541-555, 2022 | 12 | 2022 |
Assessing the roles of foreign knowledge acquisition and absorptive capacity in the relationship between market orientation, innovativeness and performance H Boateng, SS Sigdel, KS Ofori, GC Agbemabiese, RE Hinson Management Research Review 46 (6), 852-869, 2022 | 8 | 2022 |
A conceptual framework: Creating competitive advantage through Green Communication in tourism and hospitality industry GK Amoako, GC Agbemabiese, GA Bonsu, G Sedalo Green Marketing in Emerging Economies: A Communications Perspective, 95-117, 2022 | 6 | 2022 |
Determinants of mobile banking adoption in the Ghanaian banking industry: a case of access bank Ghana Limited G Agbemabiese, P Anim, J Nyanyofio Journal of Computer and Communications 3, 1-19, 2015 | 6 | 2015 |
Does political issue matter in voting intention in Ghana? A political marketing perspective Z Bukari, AB Abdul Hamid, H Md. Som, GC Agbemabiese, F Quansah Cogent Business & Management 9 (1), 2034227, 2022 | 4 | 2022 |
STUDENTS’CHARACTERISTICS AND ACADEMIC PERFORMANCE OF MARKETING MAJORS: Evidence from Ghana TF Gyepi-Garbrah, A Kofi Preko, JA Andoh, GC Agbemabiese Marketing Education Review 32 (4), 342-356, 2022 | 4 | 2022 |
Benefits of promoting micro-level corporate social responsibility for emerging economies AA Alfa, AS Kumasey, E Delle, GC Agbemabiase Responsible Management in Emerging Markets: A Multisectoral Focus, 37-61, 2021 | 3 | 2021 |
Marketing Orientation in Public Institutions in Ghana, A case of Accra Metropolitan Assembly· PA Anim, AG Cudjoe International Journal of Sciences: Basic and Applied Research (IJSBAR) 18 (2 …, 2014 | 3 | 2014 |
Effects of customer relationship management, customer perceived value and customer socio-demographic characteristics on bank customers ‘loyalty in Ghana. A published Ph. D thesis GC Agbemabiese Universiti Putra Malaysia, 2018 | 2 | 2018 |