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Cited by
All
Since 2019
Citations
13
13
h-index
1
1
i10-index
1
1
0
8
4
2020
2021
2022
2023
2024
3
2
7
1
Follow
Nadia Danienta
University of Illinois at Urbana-Champaign
Verified email at illinois.edu
Marketing
Consumer Behavior
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Year
Innovation research themes for our changing environment: insights from the 2019 PDMA doctoral consortium
A Rindfleisch, R Mehta, V Sachdev, N Danienta
Journal of Product Innovation Management 37 (2), 126-137
, 2020
13
2020
Me, myself, and AI: The impact of artificial intelligence on marketing and the self
NR Danienta
University of Illinois at Urbana-Champaign
, 2021
2021
Bridging Brand and Interpersonal Relationship Research: How and When Is Our Connection to Brands Like Our Connection to People?
L Huang, W Dou, S Connors, M Khamitov, JD Rotman, M Thomson, ...
Advances in Consumer Research 44
, 2016
2016
Seeing Brands Through “Me” Colored Glasses: Effects of Self-Threat and Brand Attachment on Brand Evaluations
N Danienta, TB White
ACR North American Advances
, 2016
2016
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