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Tomas Nilsson
Tomas Nilsson
Linnaeus University
Verifierad e-postadress på endoxa.se
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Disinformation and echo chambers: how disinformation circulates on social media through identity-driven controversies
C Diaz Ruiz, T Nilsson
Journal of public policy & marketing 42 (1), 18-35, 2023
622023
Marketing (as) rhetoric: an introduction
C Miles, T Nilsson
Journal of Marketing Management 34 (15-16), 1259-1271, 2018
312018
The reluctant rhetorician: senior managers as rhetoricians in a strategic change context
T Nilsson
Journal of Organizational Change Management 23 (2), 137-144, 2010
282010
Rhetorical business: A study of marketing work in the spirit of contradiction
T Nilsson
Lund University, Department of Service Management and Service Studies, 2015
242015
Marketing (as) Rhetoric: paradigms, provocations, and perspectives
S Brown, C Hackley, SD Hunt, C Marsh, N O’Shaughnessy, BJ Phillips, ...
Journal of Marketing Management 34 (15-16), 1336-1378, 2018
202018
How marketers argue for business–Exploring the rhetorical nature of industrial marketing work
T Nilsson
Industrial Marketing Management 80, 233-241, 2019
162019
Marketing and classical rhetoric
T Nilsson
Marketing: Broadening the horizons, 201-215, 2006
52006
The pedagogical potential of identity work in leadership education–Controversies, confessions, and conclusions
T Nilsson, J Damiani
Leadership 20 (1), 33-45, 2024
2024
Controversial identity work in leadership education
J Damiani, T Nilsson
EURAM 20th Annual Conference:" The Business of now: The Future Starts Here …, 2020
2020
Marketing practitioners in service organizations; as rhetoricians “in service”
T Nilsson
EURAM 2009, 9th Annual Conference," Renaissance & Renewal in Management Studies", 2009
2009
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Artiklar 1–10