| An empirical study of SERVQUAL's dimensionality S Llosa, JL Chandon, C Orsingher Service Industries Journal 18 (2), 16-44, 1998 | 444 | 1998 |
| Service encounter dimensions‐a dyadic perspective: Measuring the dimensions of service encounters as perceived by customers and personnel JL Chandon, PY Leo, J Philippe International Journal of Service Industry Management 8 (1), 65-86, 1997 | 435 | 1997 |
| Perceived value of the mass‐customized product and mass customization experience for individual consumers A Merle, JL Chandon, E Roux, F Alizon Production and operations management 19 (5), 503-514, 2010 | 310 | 2010 |
| Pursuing the concept of luxury: Introduction to the JBR Special Issue on “Luxury Marketing from Tradition to Innovation” JL Chandon, G Laurent, P Valette-Florence Journal of Business Research 69 (1), 299-303, 2016 | 263 | 2016 |
| L'Analyse Typologique: Théories et Applications JL Chandon, S Pinson | 245 | 1981 |
| Factors influencing consumer behaviour towards store brands: evidence from the French market M Fall Diallo, JL Chandon, G Cliquet, J Philippe International Journal of Retail & Distribution Management 41 (6), 422-441, 2013 | 228 | 2013 |
| Effects of configuration and exposure levels on responses to web advertisements JL Chandon, MS Chtourou, DR Fortin Journal of Advertising Research 43 (2), 217-229, 2003 | 223 | 2003 |
| Societal development and family purchasing roles: A cross-national study RT Green, JP Leonardi, JL Chandon, ICM Cunningham, B Verhage, ... Journal of Consumer Research 9 (4), 436-442, 1983 | 200 | 1983 |
| Consumer–brand relationships: A contrast of nostalgic and non‐nostalgic brands A Kessous, E Roux, JL Chandon Psychology & Marketing 32 (2), 187-202, 2015 | 165 | 2015 |
| The impact of visiting a brand website on brand personality B Müller, JL Chandon Electronic Markets 13 (3), 210-221, 2003 | 153 | 2003 |
| The branding impact of brand websites: do newsletters and consumer magazines have a moderating role? B Müller, L Florès, M Agrebi, JL Chandon Journal of advertising research 48 (3), 465-472, 2008 | 106 | 2008 |
| Affective trust in buyer-seller relationships: a two-dimensional scale H Akrout, MF Diallo, W Akrout, JL Chandon Journal of Business & Industrial Marketing 31 (2), 260-273, 2016 | 102 | 2016 |
| Understanding the perceived value of mass customization: the distinction between product value and experiential value of co-design A Merle, JL Chandon, E Roux Recherche et Applications en Marketing (English Edition) 23 (3), 27-50, 2008 | 102 | 2008 |
| Unmasking the ambushers: Conceptual framework and empirical evidence M Mazodier, P Quester, JL Chandon European Journal of Marketing 46 (1/2), 192-214, 2012 | 77 | 2012 |
| A Comparative Study of Media Exposure Models. JLJ Chandon Northwestern University, 1976 | 73 | 1976 |
| The impact of a World Wide Web site visit on brand image in the motor vehicle and mobile telephone industries B Müller, JL Chandon Journal of Marketing Communications 10 (2), 153-165, 2004 | 71 | 2004 |
| A verbal rating scale to measure Japanese consumers' perceptions of product quality B Bartikowski, K Kamei, JL Chandon Asia Pacific Journal of Marketing and Logistics 22 (2), 179-195, 2010 | 57 | 2010 |
| Une analyse de structure de marché sur la base de la mesure de l'ensemble évoqué JL Chandon, A Strazzieri Recherche et Applications en Marketing (French Edition) 1 (1), 17-39, 1986 | 52 | 1986 |
| Le territoire-produit: étude des frontières cognitives de la marque S Changeur, JL Chandon Recherche et Applications en Marketing (French Edition) 10 (2), 31-51, 1995 | 51 | 1995 |
| Effect of price information and promotion on click-through rates for internet banners MS Chtourou, JL Chandon, M Zollinger Journal of Euromarketing 11 (2), 23-40, 2002 | 50 | 2002 |
Brigitte MüllerAssociate Professor in Marketing, University of Toulon, IAEVerified email at univ-tln.fr
