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Burak Tunca
Burak Tunca
Lund University School of Economics and Management
Verifierad e-postadress på fek.lu.se
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An integrated retailer image and brand equity framework: Re-examining, extending, and restructuring retailer brand equity
J Anselmsson, S Burt, B Tunca
Journal of Retailing and Consumer Services 38, 194-203, 2017
1122017
Exciting on Facebook or competent in the newspaper? Media effects on consumers’ perceptions of brands in the fashion category
J Anselmsson, B Tunca
Journal of Marketing Communications 25 (7), 720-737, 2019
272019
Exciting on Facebook or competent in the newspaper?: Media effects on consumers’ perceptions of brands in the fashion category
J Anselmsson, B Tunca
Journal of Marketing Communications 25 (7), 720-737, 2019
272019
Consumer brand engagement in social media: a pre-registered replication
B Tunca
Journal of Empirical Generalisations in Marketing Science 19 (1), 2019
152019
‘You are where you shop’: Examining stereotypes about town center shoppers
B Tunca, J Anselmsson
Journal of Retailing and Consumer Services 51, 242-252, 2019
132019
Self‐esteem discrepancies and identity‐expressive consumption: Evidence from Norwegian adolescents
B Tunca
International Journal of Psychology 53 (1), 1-6, 2018
72018
Self‐esteem discrepancies and identity‐expressive consumption: Evidence from Norwegian adolescents
B Tunca
International Journal of Psychology 53 (1), 1-6, 2018
72018
Using the Johnson-Neyman Procedure to detect item bias in personality tests: A proposed new method and practical guidelines for data analysis
B Tunca
The Wiley Handbook of Personality Assessment, 346-360, 2016
72016
Research Note: A Cross-Cultural Validation of Brand Personality Scales in Norway
B Tunca
Available at SSRN 2427185, 2014
62014
Replication: Unsuccessful replications and extensions of Temporal Value Asymmetry in monetary valuation and moral judgment
M El Halabi, WYF Chan, B Tunca, I Ziano, G Feldman
Journal of Economic Psychology 90, 102509, 2022
32022
Women's Luxury Products as Signals to Other Women
B Tunca, E Yanar
Journal of Marketing Behavior 4 (2-4), 227-238, 2020
32020
Super-Size Me: An Unsuccessful Preregistered Replication of the Effect of Product Size on Status Signaling
B Tunca, I Ziano, X Wenting
Meta-Psychology 6, 2022
22022
Super Size Me: An Unsuccessful Preregistered Replication of the Effect of Product Size on Status Signaling
I Ziano, B Tunca
PsyArXiv, 2020
22020
Lund Digital Marketing Insights Survey 2022
B Tunca, J Anselmsson
Lund University School of Economics and Management, 2022
12022
Social Media Consumption among Grocery Customers in Sweden
B Tunca, J Anselmsson
12021
Black Friday inleder svensk julhandel–och är definitivt här för att stanna
J Anselmsson, B Tunca
12020
Marketing and Market Research
B Tunca
Consumer Perception of Product Risks and Benefits, 383-407, 2017
12017
Of Swedes & Facebook 2022
B Tunca, J Anselmsson
Lund University, 2022
2022
Lund Digital Trust Survey 2022
B Tunca, J Anselmsson
2022
Svenskarna och Amazon fem månader efter starten–Hur har det gått?
J Anselmsson, B Tunca
2021
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Artiklar 1–20