Följ
Marianne McGarry Wolf
Marianne McGarry Wolf
Professor of Food and Wine Marketing, California Polytechnic State University
Verifierad e-postadress på calpoly.edu
Titel
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År
A profile of farmers' market consumers and the perceived advantages of produce sold at farmers' markets
MMG Wolf, A Spittler, J Ahern
Journal of food distribution research 36 (1), 192-201, 2005
3302005
Dimensions of wine region equity and their impact on consumer preferences
UR Orth, MMG Wolf, TH Dodd
Journal of Product & Brand Management 14 (2), 88-97, 2005
2912005
A comparison of X, Y, and Boomer generation wine consumers in California
MMG Wolf, S Carpenter, E Qenani-Petrela
Journal of food distribution research 36 (1), 186-191, 2005
1182005
Market new products successfully
KJ Clancy, PC Krieg, MMG Wolf
Lexington Books, 2006
94*2006
A target consumer profile and positioning for promotion of the direct marketing of fresh produce: A case study
MMG Wolf
Journal of food distribution research 28 (3), 11-17, 1997
841997
Technological change in the wine market? The role of QR codes and wine apps in consumer wine purchases
LM Higgins, MMG Wolf, MJ Wolf
Wine Economics and Policy 3 (1), 19-27, 2014
682014
Generational differences in wine consumption
E Qenani-Petrela, M Wolf, B Zuckerman
Journal of Food Distribution Research 38 (1), 119-127, 2007
572007
An analysis of the impact of price on consumer purchase interest in organic grapes and a profile of organic purchasers
MMG Wolf
522002
A profile of farmers’ market consumers and the perceived advantages of produce sold at farmers’ markets
M McGarry Wolf, A Spittler, J Ahern
Journal of food distribution research 36 (1), 192-201, 2005
502005
Do generations matter for wine segmentation?
MMG Wolf, LM Higgins, MJ Wolf, E Qenani
Journal of wine research 29 (3), 177-189, 2018
382018
Winery website loyalty: The role of sales promotion and service attributes
JE Pelet, B Lecat, J Khan, S Rundle-Thiele, LW Lee, D Ellis, MMG Wolf, ...
International Journal of Wine Business Research 30 (2), 138-152, 2018
332018
A target consumer profile and positioning for promotion of a new locally branded beef product
MMG Wolf, AJ Thulin
Journal of Food Distribution Research 31 (1), 193-197, 2000
302000
Wine on facebook: A look at millennials’ wine information search
LM Higgins, MMG Wolf, MJ Wolf
Successful social media and ecommerce strategies in the wine industry, 13-29, 2016
292016
A comparison of attitudes toward food and biotechnology in the US, Japan, and Italy
MMG Wolf, P Bertolini, I Shikama, A Berger
Journal of Food Distribution Research 43 (1), 103-112, 2012
282012
Millennials as luxury wine buyers in the United States?
L Higgins, MMG Wolf
International Journal of Wine Business Research 28 (3), 190-205, 2016
272016
Opening the doors to a global classroom: An international social media collaboration
L Higgins, MMG Wolf, AM Torres
NACTA Journal 57 (3a), 40-44, 2013
262013
Using social media to enhance learning through collaboration in higher education: a case study
MMG Wolf, M Wolf, T Frawley, A Torres, S Wolf
Applied and Agricultural Economics Association’s 2012 AAEA Annual Conference …, 2012
252012
Attitudes toward genetically modified food in Colombia
DH Pachico, MM Wolf
International Center for Tropical Agriculture, 2004
242004
Consumer attitudes toward organically grown lettuce
MMG Wolf, B Johnson, K Cochran, LL Hamilton
Journal of Food Distribution Research 33 (1), 155-160, 2002
242002
How millennial, generation X, and baby boomer wine consumers evaluate wine labels
M McGarry Wolf, SM Thomas
Journal of Food Distribution Research 38 (1), 170-181, 2007
222007
Systemet kan inte utföra åtgärden just nu. Försök igen senare.
Artiklar 1–20