Undergraduate marketing students, group projects, and teamwork: The good, the bad, and the ugly? DE McCorkle, J Reardon, JF Alexander, ND Kling, RC Harris, RV Iyer Journal of Marketing Education 21 (2), 106-117, 1999 | 303 | 1999 |
Developing self-marketing skills: Are marketing students prepared for the job search? DE McCorkle, JF Alexander, J Reardon, ND Kling Journal of Marketing Education 25 (3), 196-207, 2003 | 116 | 2003 |
Integrating business technology and marketing education: Enhancing the diffusion process through technology champions DE McCorkle, JF Alexander, J Reardon Journal of Marketing Education 23 (1), 16-24, 2001 | 93 | 2001 |
An assessment of selected relationships in a model of the industrial marketing negotiation process JF Alexander, PL Schul, DE McCorkle Journal of Personal Selling & Sales Management 14 (3), 25-41, 1994 | 61 | 1994 |
Analyzing interpersonal communications in industrial marketing negotiations JF Alexander, PL Schul, E Babakus Journal of the Academy of Marketing Science 19, 129-139, 1991 | 60 | 1991 |
Optimal class length in marketing undergraduate classes: An examination of preference, instructor evaluations, and student performance J Reardon, J Payan, C Miller, J Alexander Journal of Marketing Education 30 (1), 12-20, 2008 | 38 | 2008 |
Developing self-marketing skills for student career success DE McCorkle, JF Alexander, MF Diriker Journal of Marketing Education 14 (1), 57-67, 1992 | 34 | 1992 |
Student-managed investment funds: A comparison of alternative decision-making environments DW Johnson, JF Alexander, GH Allen Financial Practice and Education 6 (1), 97-101, 1996 | 31 | 1996 |
Preparing for careers in global business: Strategies for US female students ND Kling, JF Alexander, DE McCorkle, R Martinez American Business Review 17 (2), 34, 1999 | 14 | 1999 |
The effects of advertising education on business students' attitudes toward advertising DE McCorkle, JF Alexander Journal of Education for Business 67 (2), 105-110, 1991 | 12 | 1991 |
I WAS TOLD THERE WOULD BE NO MATH: MARKETING STUDENTS’MISCONCEPTIONS OF THE CAREER FIELD IMPEDE ENROLLMENT INTEREST IN QUANTITATIVE COURSES Y He, JF Alexander, A Nikolov, RA Chen Marketing Education Review 33 (3), 178-189, 2023 | 11 | 2023 |
An involvement-oriented approach in a medium-sized marketing principles class DE McCorkle, MF Diriker, JF Alexander Journal of Education for Business 67 (4), 197-205, 1992 | 10 | 1992 |
Using a digital personal learning network assignment to teach social curation and lifelong learning in marketing D McCorkle, JF Alexander Journal of Advertising Education 23 (2), 108-120, 2019 | 7 | 2019 |
Teaching a distance marketing course: A case study for first-timers DE McCorkle, JF Alexander Marketing Education Review 8 (3), 45-55, 1998 | 7 | 1998 |
Interorganizational Negotiation in Marketing: An Assessment of a General Buyer JF Alexander Memphis State University, 1988 | 6 | 1988 |
Teaching Innovations That Work The (Marketing) Plan LM Harding, JF Alexander Marketing Education Review 29 (2), 105-106, 2019 | 4 | 2019 |
NAFTA revisited: The role of business educators ND Kling, JF Alexander, R Martinez, DE McCorkle Journal of Education for Business 73 (6), 336-343, 1998 | 4 | 1998 |
The project management profession: Current state of US Graduate programs EV Lopez, JF Alexander Journal of Education for Business 98 (4), 186-191, 2023 | 2 | 2023 |
Using an Early-Course Improvement Process to Enhance Business Education: The Case for a Simple PDSA-Cycle Improvement Approach J Alexander, DL Warren, S Williams, D McClaskey Available at SSRN 3198238, 2018 | 2 | 2018 |
Service Encounter Dimensions: A cross-cultural analysis JF Alexander, ND King Journal of International Consumer Marketing 8 (1), 112, 1995 | 2 | 1995 |