Restricting or banning alcohol advertising to reduce alcohol consumption in adults and adolescents N Siegfried, DC Pienaar, JE Ataguba, J Volmink, T Kredo, M Jere, ... Cochrane Database of Systematic Reviews, 2014 | 116 | 2014 |
An application of uses and gratifications theory to compare consumer motivations for magazine and Internet usage among South African women's magazine readers MG Jere, SV Davis Southern African Business Review 15 (1), 1-27, 2011 | 63 | 2011 |
Cause-related marketing in an emerging market: Effect of cause involvement and message framing on purchase intention S Bester, MG Jere Journal of Database Marketing & Customer Strategy Management 19, 286-293, 2012 | 55 | 2012 |
An application of the theory of planned behaviour to predict intention to consume African indigenous foods in Kenya TW Gakobo, MG Jere British Food Journal 118 (5), 2016 | 53 | 2016 |
A study of small, medium, and micro-sized enterprise (smme) business owner and stakeholder perceptions of barriers and enablers in the South African retail sector M Jere, A Jere, J Aspeling Journal of Governance and Regulation, 2015 | 28 | 2015 |
Exploring factors that influence store patronage amongst low-income consumers in Cape Town, South Africa MG Jere, BA Aderele, A Jere Mediterranean Journal of Social Sciences 5 (20), 152-162, 2014 | 24 | 2014 |
Customer satisfaction and loyalty drivers in the Zambian mobile telecommunications industry MG Jere, A Mukupa Journal of Business and Retail Management Research 13 (2), 2018 | 16 | 2018 |
Investigating motivational factors that influence football match attendance in the South African Premier Soccer League post the 2010 FIFA world cup MG Jere, S Mathidza Mediterranean Journal of Social Sciences 5 (20), 563-569, 2014 | 9 | 2014 |
Willing seller, unwilling buyer: Factors influencing intention to pay for online news in South Africa M Jere, R Borain Proceedings of the 2018 Annual Conference of the Emerging Markets Conference …, 2018 | 7 | 2018 |
Informal and SMME retailers in South Africa M Jere, A Jere, J Aspeling Wholesale and Retail Leadership Chair, Cape Peninsula University of Technology, 2014 | 7 | 2014 |
Portrayals of men and women in Drum magazine (South Africa) advertisements M Jere Acta Commercii 14 (1), 1-8, 2014 | 6 | 2014 |
Customer perceptions of loyalty programs in an emerging market context MG Jere, C Posthumus Mediterranean Journal of Social Science 5 (23), 278-284, 2014 | 5 | 2014 |
Investigating the factors that influence mobile phone adoption amongst the youth in South Africa M Jere, J Augustine Mediterr J Soc Sci 5, 519, 2014 | 4 | 2014 |
Implications of Cochrane Review on restricting or banning alcohol advertising in South Africa C Parry, D Pienaar, J Ataguba, J Volmink, T Kredo, M Jere, N Siegfried SAMJ: South African Medical Journal 105 (2), 80-81, 2015 | 3 | 2015 |
Determining the Factors Influencing Adoption of Interactive Digital Billboards in South Africa MG Jere, T Dutuma Proceedings of the 2018 Annual Conference of the Emerging Markets Conference …, 2018 | 2 | 2018 |
An Investigation of Subcontracting Linkages in Botswana MG Jere Journal of Applied Sciences 2 (3), 295-299, 2002 | 2 | 2002 |
Communication for Diversity and Inclusion: A South African Perspective P Daya, M Jere BEYOND THE DARK ARTS: Advancing Marketing and Communication Theory and …, 2023 | | 2023 |
Health messaging for condom use and HIV testing in rural Zambia M Jere, Y Nakamura The Southern African Institute of Management Scientists 33rd Annual …, 2022 | | 2022 |
Eden All Natural peanut butter: A small enterprise competing in a saturated South African market M Jere The Case Writing Centre, University of Cape Town, Graduate School of Business, 2022 | | 2022 |
Are cooperative relationships a viable option for accessing resources for female informal traders in South Africa? A Jere, M Jere, R Mason Journal of Business and Retail Management Research, 2018 | | 2018 |