| Mobile payments in India: the privacy factor M Sinha, H Majra, J Hutchins, R Saxena International Journal of Bank Marketing 37 (1), 192-209, 2019 | 150 | 2019 |
| Structuring technology applications for enhanced customer experience: Evidence from Indian air travellers H Majra, R Saxena, S Jha, S Jagannathan Global business review 17 (2), 351-374, 2016 | 24 | 2016 |
| Banking in India: Role of self-service technologies R Saxena, M Sinha, MH Majra Thriving in a New World Economy: Proceedings of the 2012 World Marketing …, 2015 | 5 | 2015 |
| Self-service technologies: building relationships with Indian consumers R Saxena, M Sinha, H Majra Handbook on Research in Relationship Marketing, 177-192, 2015 | 4 | 2015 |
| Mobile payments in India: drivers and inhibitors M Sinha, R Saxena, H Majra | 4 | 2015 |
| What drives customer preference for mobile wallet payments-evidence from India M Sinha, A Naidu, H Majra, K Rajagopal International Journal of Electronic Banking 4 (2), 99-119, 2024 | | 2024 |
| What drives customer preference for mobile wallet payments-Evidence from India MS K. Rajagopal, Aditi Naidu, Hufrish Majra International Journal of Electronic Banking, 2023 | | 2023 |
| Use of Technology in Water Management A Ganpule, V Dudhat, R Vengurlekar, H Majra Journal of Management Research 12 (1), 47-53, 2020 | | 2020 |
| How Agile Businesses Looked Beyond Traditional Consumer Cohorts H Majra, B Banerjee Journal of Management Research 11 (1), 29-35, 2019 | | 2019 |
| Mobile Payment Adoption in India: Role of Attitude and Risks M Sinha, R Saxena, H Majra | | 2016 |
| “Self Service Technologies: Building Relationships with Indian Consumers M Sinha, R Saxena, H Majra | | 2015 |
| List of contributors vii 1 The future evolution of relationship marketing 1 Jagdish N. Sheth 2 Relationship marketing: Berry’s insights from the past and for the future 16 JT Parish, S Lampo, K Landua, DD Gremler, KP Gwinner, PC Verhoef, ... | | |
