| Generating and assessing consumer’s innovation adoption through consumer innovativeness, innovation characteristics and perceived brand innovativeness A Alan, E Kabadayi, S Bakis, Y Can, M Sekerin International Journal of Marketing Studies 9 (6), 68-81, 2017 | 15 | 2017 |
| Why do consumers purchase green clothing? Investigating symbolic meanings beyond social status and the role of consumer mindset S Bakış, H Kitapçı Journal of Fashion Marketing and Management: an International Journal, 2023 | 10 | 2023 |
| The role of individual factors on online shopping behavior AK Alan, ET Kabadayı, S Bakis, SI Ildokuz Journal of Business Economics and Finance 6 (3), 200-215, 2017 | 8 | 2017 |
| Creating experience in digital music services: the role of personal innovativeness and mobility–creating experience in digital music services AK Alan, ET Kabadayi, S Bakis Structural Equation Modeling Approaches to E-Service Adoption, 125-147, 2019 | 4 | 2019 |
| THE ROLE OF IGNORED MOTIVATORS: INTRINSIC MOTIVATIONS’EFFECTS ON INTENTION OF USING MHEALTH APPS A KOÇAK ALAN, E TÜMER KABADAYI, S BAKIŞ Pazarlama ve Pazarlama Araştırmaları Dergisi 12 (23), 1-19, 2019 | 2 | 2019 |
| GÖZ ARDI EDİLEN MOTİVE EDİCİLERİN ROLÜ: İÇE YÖNELİK MOTİVASYONLARIN MSAĞLIK UYGULAMALARINI KULLANMA NİYETİNE ETKİLERİ AK Alan, ET Kabadayı, S Bakış Pazarlama ve Pazarlama Araştırmaları Dergisi 12 (23), 1-20, 2019 | | 2019 |
| THE ROLE OF IGNORED MOTIVATORS: INTRINSIC MOTIVATIONS’EFFECTS ON INTENTION OF USING MHEALTH APPS AK ALAN, ET KABADAYI, S BAKIŞ | | 2019 |
Alev Kocak AlanAssoc.Prof.Verified email at albekaconsulting.com
