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Chris Archer-Brown
Chris Archer-Brown
Professor of Digital Entrepreneurship, Falmouth University
Verified email at falmouth.ac.uk
Title
Cited by
Cited by
Year
A comparison of social media marketing between B2B, B2C and mixed business models
S Iankova, I Davies, C Archer-Brown, B Marder, A Yau
Industrial Marketing Management 81, 169-179, 2019
4652019
Beyond Bitcoin: What blockchain and distributed ledger technologies mean for firms
A Hughes, A Park, J Kietzmann, C Archer-Brown
Business Horizons 62 (3), 273-281, 2019
3642019
Strategic knowledge management and enterprise social media
C Archer-Brown, J Kietzmann
Journal of knowledge management 22 (6), 1288-1309, 2018
2202018
“I like them, but won't ‘like’them”: An examination of impression management associated with visible political party affiliation on Facebook
B Marder, E Slade, D Houghton, C Archer-Brown
Computers in Human Behavior 61, 280-287, 2016
722016
Managing relationships on social media in business-to-business organisations
S Cartwright, I Davies, C Archer-Brown
Journal of Business Research 125, 120-134, 2021
582021
Vacation posts on Facebook: A model for incidental vicarious travel consumption
B Marder, C Archer-Brown, J Colliander, A Lambert
Journal of Travel Research 58 (6), 1014-1033, 2019
572019
Hybrid social media: Employees’ use of a boundary‐spanning technology
C Archer‐Brown, B Marder, T Calvard, T Kowalski
New Technology, Work and Employment 33 (1), 74-93, 2018
502018
From hype to reality: Blockchain grows up
J Kietzmann, C Archer-Brown
Business Horizons 62 (3), 269-271, 2019
492019
Examining the information value of virtual communities: Factual versus opinion-based message content
C Archer-Brown, N Piercy, A Joinson
Journal of Marketing Management 29 (3-4), 421-438, 2013
412013
Online service failure and propensity to suspend offline consumption
N Piercy, C Archer-Brown
The Service Industries Journal 34 (8), 659-676, 2014
312014
Do good, goes bad, gets ugly: Kony 2012
AS Bal, C Archer‐Brown, K Robson, DE Hall
Journal of Public Affairs 13 (2), 202-208, 2013
292013
Conspicuous political brand interactions on social network sites
B Marder, C Marchant, C Archer-Brown, A Yau, J Colliander
European Journal of Marketing 52 (3/4), 702-724, 2018
232018
Conditions in prerelease movie trailers for stimulating positive word of mouth: A conceptual model demonstrates the importance of understanding as a factor for engagement
C Archer-Brown, J Kampani, B Marder, AS Bal, J Kietzmann
Journal of Advertising Research 57 (2), 159-172, 2017
222017
Country-specific Sociocultural institutional factors as determinants of female entrepreneurs' successful sustainable business strategies within the context of Turkey and the UK
U Cullen, C Archer-Brown
Entrepreneurial Opportunities: Economics and Sustainability for Future …, 2020
82020
Any user can be any self they that they want so long as it is what they ‘ought’to be: Exploring self-presentation in the presence of multiple audiences on social network sites
B Marder, A Joinson, A Shankar, C Archer-Brown
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015
62015
The role of interactivity in social commerce websites: A content analysis study
MH Almahdi, C Archer-Brown
Artificial Intelligence for Sustainable Finance and Sustainable Technology …, 2022
42022
Developing a typology of social commerce websites: an exploratory study
M Almahdi, C Archer-Brown, N Panteli
Academy of Marketing Conference: The Magic in Marketing. Limerick, Ireland, 2015
42015
Towards an understanding of the antecedents of influence in virtual communities
C Archer-Brown
University of Bath, 2012
42012
Sorting the wheat from the chat: Influence in social networks
C Archer-Brown, N Piercy, A Joinson
The Sustainable Global Marketplace: Proceedings of the 2011 Academy of …, 2014
22014
“I Can’t Wait to See This”: An Exploratory Research on Consumer Online Word-of-Mouth on Movies: An Abstract
J Kampani, C Archer-Brown, H Hang
Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018
12018
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