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Tribikram Budhathoki PhD, FHEA
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Conceptualising a digital orientation: antecedents of supporting SME performance in the digital economy
S Quinton, A Canhoto, S Molinillo, R Pera, T Budhathoki
Journal of Strategic Marketing 26 (5), 427-439, 2018
3142018
Compassionate customer service in ethnic minority microbusinesses
M Haq, M Johanson, J Davies, LP Dana, T Budhathoki
Journal of Business Research 126, 279-290, 2021
202021
Does culture impact private label performance?
T Budhathoki, J Schmitt, N Michaelidou
International Marketing Review 35 (1), 93-112, 2018
142018
Does non-profit brand image mean the same across cultures? An exploratory evaluation of non-profit brand image in three countries
N Michaelidou, M Micevski, S Kadic-Maglajlic, T Budhathoki, S Sarkar
International Marketing Review 36 (6), 979-995, 2019
72019
The impact of culture on own-label brands performance
T Budhathoki, J Schmitt
Loughborough University, 2014
52014
The Digital Orientation of European SMEs: Initial findings from an International Study
S Quinton, A Canhoto, T Budhathoki
Exp. Eye Res 135, 146-163, 2015
42015
ChatGPT adoption and anxiety: a cross-country analysis utilising the unified theory of acceptance and use of technology (UTAUT)
T Budhathoki, A Zirar, ET Njoya, A Timsina
Studies in Higher Education, 1-16, 2024
12024
The Effects of Cultural Tightness and Looseness on Private Label Brands Performance
T Budhathoki, M Haq
Academy of Marketing, 2022
2022
Microbusinesses as drivers of economic recovery: The role of entrepreneurial commitment and perseverance in the coronavirus pandemic
T Budhathoki, M Haq, W Ng, J Davies
European Academy of Management (EURAM), 2022
2022
Does Cultural Differences in Uncertainty Avoidance Impact Private Label Brands Choice?
T Budhathoki
British Academy of Management (BAM), 2019
2019
What makes a digital innovator?
S Quinton, A Canhoto, T Budhathoki
The Growing Business Handbook: Inspiration and advise from successful …, 2016
2016
Roles of Capabilities and Leader Characteristics in SME Digital Innovation
T Budhathoki, R Pera, S Quinton, S Molinillo-Jiménez
Ribeiro Soriano, Domingo Enrique (Editor literario), 2016
2016
The Role of National Culture on Own-Label Brands Performance
T Budhathoki, J Schmitt, N Michaelidou
Academy of Marketing, 2015
2015
Does culture impact private label performance? Tribikram Budhathoki, Julien Schmitt, Nina Michaelidou
T Budhathoki
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Articles 1–14