James Reardon
James Reardon
Verifierad e-postadress på unco.edu
Citeras av
Citeras av
Alternative modes of measuring store image: An empirical assessment of structured versus unstructured measures
J Chowdhury, J Reardon, R Srivastava
Journal of Marketing Theory and Practice 6 (2), 72-86, 1998
Undergraduate marketing students, group projects, and teamwork: The good, the bad, and the ugly?
DE McCorkle, J Reardon, JF Alexander, ND Kling, RC Harris, RV Iyer
Journal of Marketing Education 21 (2), 106-117, 1999
Retail management
RW Hasty, J Reardon
McGraw-Hill, 1997
Domestic consumption: rational, affective or normative choice?
I Vida, J Reardon
Journal of Consumer Marketing, 2008
The effects of ethnocentrism and economic development on the formation of brand and ad attitudes in transitional economies
J Reardon, C Miller, I Vida, I Kim
European Journal of Marketing, 2005
The effects of competition on retail structure: An examination of intratype, intertype, and intercategory competition
CE Miller, J Reardon, DE McCorkle
Journal of Marketing 63 (4), 107-120, 1999
Purchase behavior in favor of domestic products in the West Balkans
T Dmitrovic, I Vida, J Reardon
International Business Review 18 (5), 523-535, 2009
Determinants of international retail involvement: the case of large US retail chains
I Vida, J Reardon, A Fairhurst
Journal of International Marketing 8 (4), 37-60, 2000
A consumer model for channel switching behavior
J Reardon, DE McCorkle
International Journal of Retail & Distribution Management, 2002
The effect of information technology on productivity in retailing
J Reardon, R Hasty, B Coe
Journal of retailing 72 (4), 445-461, 1996
Impact of leadership styles on employee organizational commitment
S Clinebell, V Skudiene, R Trijonyte, J Reardon
Journal of Service Science (JSS) 6 (1), 139-152, 2013
Applied scale development: measurement of store image
J Reardon, CE Mikller, B Coe
Journal of Applied Business Research (JABR) 11 (4), 85-93, 1995
Developing self-marketing skills: Are marketing students prepared for the job search?
DE McCorkle, JF Alexander, J Reardon, ND Kling
Journal of Marketing Education 25 (3), 196-207, 2003
The effect of culture on the academic honesty of marketing and business students
J Payan, J Reardon, DE McCorkle
Journal of Marketing Education 32 (3), 275-291, 2010
Integrating business technology and marketing education: Enhancing the diffusion process through technology champions
DE McCorkle, JF Alexander, J Reardon
Journal of Marketing Education 23 (1), 16-24, 2001
Perceptions and reality: Creativity in the marketing classroom
DE McCorkle, JM Payan, J Reardon, ND Kling
Journal of Marketing Education 29 (3), 254-261, 2007
Patriotism, cosmopolitanism, consumer ethnocentrism and purchase behavior in Kazakhstan
L Rybina, J Reardon, J Humphrey
Organizations and markets in emerging economies 1 (2), 92-107, 2010
The impact of testing frequency on student performance in a marketing course
N Kling, D McCorkle, C Miller, J Reardon
Journal of Education for Business 81 (2), 67-72, 2005
International expansion of service firms: problems and strategies
J Reardon, MK Erramilli, D Dsouza
Journal of Professional Services Marketing 15 (1), 31-46, 1996
Antismoking messages for the international teenage segment: The effectiveness of message valence and intensity across different cultures
J Reardon, C Miller, B Foubert, I Vida, L Rybina
Journal of international marketing 14 (3), 115-138, 2006
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