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Lina Xiong (Dr. Bear)
Lina Xiong (Dr. Bear)
Associate Professor, Colorado State University
Verifierad e-postadress på colostate.edu - Startsida
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The effect of Facebook users’ arousal and valence on intention to go to the festival: Applying an extension of the technology acceptance model
W Lee, L Xiong, C Hu
International Journal of Hospitality Management 31 (3), 819-827, 2012
4752012
The importance of employee brand understanding, brand identification, and brand commitment in realizing brand citizenship behaviour
R Piehler, C King, C Burmann, L Xiong
European Journal of marketing 50 (9/10), 1575-1601, 2016
2412016
“That’s not my job”: Exploring the employee perspective in thedevelopment of brand ambassadors
L Xiong, C King, R Piehler
International Journal of Hospitality Management 35, 348-359, 2013
2312013
Brand management in the era of social media: Social visibility of consumption and customer brand identification
C So, K. K., Wu, L., Xiong, L., & King
Journal of Travel Research, 2017
136*2017
Motivational drivers that fuel employees to champion the hospitality brand
L Xiong, C King
International Journal of Hospitality Management 44, 58-69, 2015
1242015
Impact of COVID-19: research note on tourism and hospitality sectors in the epicenter of Wuhan and Hubei Province, China
DW Knight, L Xiong, W Lan, J Gong
International Journal of Contemporary Hospitality Management 32 (12), 3705-3719, 2020
712020
Where is the love? Investigating multiple membership and hotel customer loyalty
L Xiong, C King, C Hu
International Journal of Contemporary Hospitality Management 26 (5), 2014
702014
Too much of a good thing? Examining how proactive personality affects employee brand performance under formal and informal organizational support
L Xiong, C King
International Journal of Hospitality Management 68, 12-22, 2018
672018
Speaking up because it’s my brand: Examining employee brand psychological ownership and voice behavior in hospitality organizations
L Xiong, KKF So, L Wu, C King
International Journal of Hospitality Management 83, 274-282, 2019
632019
Aligning employees’ attitudes and behavior with hospitality brands: The role of employee brand internalization
L Xiong, C King
Journal of Hospitality and Tourism Management 40, 67-76, 2019
622019
Understanding active loyalty behavior in hotel reward programs through customers’ switching costs and perceived program value
KL Xie, L Xiong, CC Chen, C Hu
Journal of Travel & Tourism Marketing 32 (3), 308-324, 2015
482015
Harness the power of viral marketing in hotel industry: a network discount strategy
L Xiong, C Hu
Journal of Hospitality and Tourism Technology 1 (3), 234-244, 2010
392010
Website accessibility of US based hospitality websites
L Xiong, C Cobanoglu, P Cummings, F DeMicco
Information and communication technologies in tourism 2009, 273-284, 2009
332009
Promoting resident-tourist interaction quality when residents are expected to be hospitable hosts at destinations
L Xiong, H Wang, Y Yang, W He
Journal of Hospitality and Tourism Management 46, 183-192, 2021
302021
The impact of employee conspicuous consumption cue and physical attractiveness on consumers’ behavioral responses to service failures
L Wu, KKF So, L Xiong, C King
International Journal of Contemporary Hospitality Management 31 (1), 21-40, 2019
282019
Towards a model to measure the quality of environmental sustainability: The hospitality environmental scorecard
A Moreo, FJ DeMicco, L Xiong
Journal of Quality Assurance in Hospitality & Tourism 10 (1), 44-58, 2009
272009
Exploring how employee sense of brand community affects their attitudes and behavior
L Xiong, C King
Journal of Hospitality & Tourism Research 44 (4), 567-596, 2020
132020
Employee brand internalization: the central route to a brand aligned workforce
L Xiong
Temple University, 2014
132014
Hotel viral marketing via social networks: A strategic pricing lesson from group buying
L Xiong, C Hu
112011
Extended reality and sustainable tourism: restorying human–wildlife relationships for biocultural conservation
JR Branstrator, CT Cavaliere, L Xiong, D Knight
Journal of Ecotourism 22 (1), 103-119, 2023
102023
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Artiklar 1–20