| Diffusion of innovation: The case of ethical tourism behavior A Ganglmair-Wooliscroft, B Wooliscroft Journal of Business Research 69 (8), 2711-2720, 2016 | 107 | 2016 |
| The hierarchy of ethical consumption behavior: The case of New Zealand B Wooliscroft, A Ganglmair-Wooliscroft, A Noone Journal of Macromarketing 34 (1), 57-72, 2014 | 71 | 2014 |
| Well-being and everyday ethical consumption A Ganglmair-Wooliscroft, B Wooliscroft Journal of Happiness Studies 20 (1), 141-163, 2019 | 51 | 2019 |
| Applying the international wellbeing index to investigate subjective wellbeing of New Zealanders with European and with Maori heritage A Ganglmair‐Wooliscroft, R Lawson Kotuitui: New Zealand Journal of Social Sciences Online 3 (1), 57-72, 2008 | 51 | 2008 |
| Ethical behaviour on holiday and at home: Combining behaviour in two contexts A Ganglmair-Wooliscroft, B Wooliscroft Journal of Sustainable Tourism 25 (4), 589-604, 2017 | 46 | 2017 |
| Subjective well-being of different consumer lifestyle segments A Ganglmair-Wooliscroft, R Lawson Journal of Macromarketing 31 (2), 172-183, 2011 | 46 | 2011 |
| Growth, excess and opportunities: Marketing systems’ contributions to society B Wooliscroft, A Ganglmair-Wooliscroft Journal of Macromarketing 38 (4), 355-363, 2018 | 43 | 2018 |
| Subjective wellbeing and its influence on consumer sentiment towards marketing: a New Zealand example A Ganglmair-Wooliscroft, R Lawson Journal of Happiness Studies 13, 149-166, 2012 | 25 | 2012 |
| Improving conditions for potential New Zealand cyclists: An application of conjoint analysis B Wooliscroft, A Ganglmair-Wooliscroft Transportation research part A: policy and practice 69, 11-19, 2014 | 24 | 2014 |
| Ethical holiday behavior, wellbeing and orientations to happiness A Ganglmair-Wooliscroft, B Wooliscroft Applied Research in Quality of Life 11, 83-103, 2016 | 19 | 2016 |
| “Part of me”: national parks integration into the extended self of domestic tourists A Ganglmair-Wooliscroft, B Wooliscroft Journal of Hospitality Marketing & Management 23 (4), 360-379, 2014 | 19 | 2014 |
| A cross-cultural application of the Affective Response to Consumption scale: Investigating US-American and Austrian passengers on long-haul flights A Ganglmair-Wooliscroft, B Wooliscroft Journal of Business Research 66 (6), 765-770, 2013 | 19 | 2013 |
| An investigation of sustainable consumption behavior systems–Exploring personal and socio-structural characteristics in different national contexts A Ganglmair-Wooliscroft, B Wooliscroft Journal of Business Research 148, 161-173, 2022 | 18 | 2022 |
| Brand externalities: A taxonomy SMF Padela, B Wooliscroft, A Ganglmair-Wooliscroft Journal of Macromarketing 41 (2), 356-372, 2021 | 14 | 2021 |
| Co-production in memorable service encounters: three hot chocolates in Belgium B Wooliscroft, A Ganglmair-Wooliscroft Memorable Customer Experiences, 149-158, 2016 | 11 | 2016 |
| Brand systems: Integrating branding research perspectives SMF Padela, B Wooliscroft, A Ganglmair-Wooliscroft European Journal of Marketing 57 (2), 387-425, 2022 | 8 | 2022 |
| A comparison of affective response to consumption in two contexts A Ganglmair-Wooliscroft der markt 46, 36-49, 2007 | 8 | 2007 |
| Drivers of ethical consumption: Insights from a developing country S Hasan, B Wooliscroft, A Ganglmair-Wooliscroft Journal of Macromarketing 43 (2), 175-189, 2023 | 4 | 2023 |
| Different Englishes? Investigating equivalency of the affective-response-to consumption scale amongst geographically disparate groups of English speakers A Ganglmair-Wooliscroft, B Wooliscroft Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior …, 2010 | 4 | 2010 |
| A hierarchy of sustainable grocery shopping behaviours: Using Rasch modelling to explore adoption groups A Ganglmair‐Wooliscroft, B Wooliscroft Journal of Consumer Behaviour 21 (6), 1420-1439, 2022 | 3 | 2022 |
