| Undergraduate marketing students, group projects, and teamwork: The good, the bad, and the ugly? DE McCorkle, J Reardon, JF Alexander, ND Kling, RC Harris, RV Iyer Journal of Marketing Education 21 (2), 106-117, 1999 | 303 | 1999 |
| The role of perceived risk in mail order catalog shopping DE McCorkle Journal of Direct Marketing 4 (4), 26-35, 1990 | 225 | 1990 |
| The effects of competition on retail structure: An examination of intratype, intertype, and intercategory competition CE Miller, J Reardon, DE McCorkle Journal of Marketing 63 (4), 107-120, 1999 | 207 | 1999 |
| A consumer model for channel switching behavior J Reardon, DE McCorkle International Journal of Retail & Distribution Management 30 (4), 179-185, 2002 | 156 | 2002 |
| Using LinkedIn in the marketing classroom: Exploratory insights and recommendations for teaching social media/networking DE McCorkle, YL McCorkle Marketing education review 22 (2), 157-166, 2012 | 123 | 2012 |
| Developing self-marketing skills: Are marketing students prepared for the job search? DE McCorkle, JF Alexander, J Reardon, ND Kling Journal of Marketing Education 25 (3), 196-207, 2003 | 116 | 2003 |
| The effect of culture on the academic honesty of marketing and business students J Payan, J Reardon, DE McCorkle Journal of Marketing Education 32 (3), 275-291, 2010 | 102 | 2010 |
| Integrating business technology and marketing education: Enhancing the diffusion process through technology champions DE McCorkle, JF Alexander, J Reardon Journal of Marketing Education 23 (1), 16-24, 2001 | 93 | 2001 |
| Perceptions and reality: Creativity in the marketing classroom DE McCorkle, JM Payan, J Reardon, ND Kling Journal of Marketing Education 29 (3), 254-261, 2007 | 87 | 2007 |
| An assessment of selected relationships in a model of the industrial marketing negotiation process JF Alexander, PL Schul, DE McCorkle Journal of Personal Selling & Sales Management 14 (3), 25-41, 1994 | 61 | 1994 |
| The impact of testing frequency on student performance in a marketing course N Kling, D McCorkle, C Miller, J Reardon Journal of Education for Business 81 (2), 67-72, 2005 | 57 | 2005 |
| Using Twitter in the Marketing and Advertising Classroom to Develop Skills for Social Media Marketing and Personal Branding D McCorkle, J Payan Journal of Advertising Education, 2017 | 45 | 2017 |
| Purchase or pirate: A model of consumer intellectual property theft D McCorkle, J Reardon, D Dalenberg, A Pryor, J Wicks Journal of Marketing Theory and Practice 20 (1), 73-86, 2012 | 43 | 2012 |
| Consumer perceptions of mail/phone order shopping media RB Settle, PL Alreck, DE McCorkle Journal of Direct Marketing 8 (3), 30-45, 1994 | 40 | 1994 |
| Developing self-marketing skills for student career success DE McCorkle, JF Alexander, MF Diriker Journal of Marketing Education 14 (1), 57-67, 1992 | 33 | 1992 |
| In-home shopping: A critical review and research agenda DE McCorkle, JM Planchon, WL James Journal of Direct Marketing 1 (2), 5-21, 1987 | 29 | 1987 |
| Buy or burn?: Empirical tests of models of crime using data from a general population A Pryor, D Dalenberg, D McCorkle, J Reardon, J Wicks The Social Science Journal 45 (1), 95-106, 2008 | 27 | 2008 |
| THE EFFECT OF E-SHOPS'SERVICE QUALITY ON LITHUANIAN CONSUMERS'PURCHASE INTENTIONS. V Ðkudienë, Ð Èertokas, D McCorkle, J Reardon International Journal of Business, Marketing, & Decision Science 8 (1), 2015 | 25 | 2015 |
| THE ANTECEDENT EFFECTS OF SMS MARKETING ON CONSUMER INTENTIONS. D McCorkle, V Jurkus, V Auruskeviciene, J Reardon International Journal of Business, Marketing, & Decision Science 6 (1), 2013 | 15 | 2013 |
| The formation of regional trade blocs: a theoretical perspective using game theory J Reardon, ND Kling, DE McCorkle, C Miller American Business Review 20 (1), 91, 2002 | 15 | 2002 |
James Reardonuniversity of northern coloradoVerifierad e-postadress på unco.edu
