Ulrike Gretzel
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Role of social media in online travel information search
Z Xiang, U Gretzel
Tourism management 31 (2), 179-188, 2010
36352010
Use and impact of online travel reviews
U Gretzel, KH Yoo
Information and communication technologies in tourism 2008, 35-46, 2008
14672008
Smart tourism: foundations and developments
U Gretzel, M Sigala, Z Xiang, C Koo
Electronic Markets 25 (3), 179-188, 2015
10642015
Success factors for destination marketing web sites: A qualitative meta-analysis
YA Park, U Gretzel
Journal of travel research 46 (1), 46-63, 2007
5992007
Searching for the future: Challenges faced by destination marketing organizations
U Gretzel, DR Fesenmaier, S Formica, JT O’Leary
Journal of Travel Research 45 (2), 116-126, 2006
5982006
Social media in travel, tourism and hospitality: Theory, practice and cases
M Sigala, E Christou, U Gretzel
Ashgate Publishing, Ltd., 2012
5552012
Preparing for the new economy: Advertising strategies and change in destination marketing organizations
U Gretzel, YL Yuan, DR Fesenmaier
Journal of travel Research 39 (2), 146-156, 2000
5292000
Conceptual foundations for understanding smart tourism ecosystems
U Gretzel, H Werthner, C Koo, C Lamsfus
Computers in Human Behavior 50, 558-563, 2015
5002015
Influence of personality on travel-related consumer-generated media creation
KH Yoo, U Gretzel
Computers in human behavior 27 (2), 609-621, 2011
4992011
What motivates consumers to write online travel reviews?
KH Yoo, U Gretzel
Information Technology & Tourism 10 (4), 283-295, 2008
4602008
Intelligent systems in tourism: A social science perspective
U Gretzel
Annals of tourism research 38 (3), 757-779, 2011
4512011
Online travel review study: Role and impact of online travel reviews
U Gretzel, KH Yoo, M Purifoy
Texas A & M University. Department of Recreation, Park and Tourism Sciences …, 2007
4172007
The transformation of consumer behaviour
U Gretzel, DR Fesenmaier, JT O’leary
Tourism business frontiers: Consumers, products and industry, 9-18, 2006
3962006
Comparison of deceptive and truthful travel reviews
KH Yoo, U Gretzel
Information and communication technologies in tourism 2009, 37-47, 2009
2622009
Designing persuasive destination websites: A mental imagery processing perspective
W Lee, U Gretzel
Tourism management 33 (5), 1270-1280, 2012
2302012
Use of dynamic pricing strategies by Airbnb hosts
C Gibbs, D Guttentag, U Gretzel, L Yao, J Morton
International Journal of Contemporary Hospitality Management, 2018
2272018
Conceptualizing the creative tourist class: Technology, mobility, and tourism experiences
U Gretzel, T Jamal
Tourism Analysis 14 (4), 471-481, 2009
2232009
Consumer generated content–trends and implications for branding
U Gretzel
E-review of Tourism Research 4 (3), 9-11, 2006
2062006
Trust in travel-related consumer generated media
KH Yoo, Y Lee, U Gretzel, DR Fesenmaier
Information and communication technologies in tourism 2009, 49-59, 2009
2052009
Intelligent systems for tourism
S Staab, H Werthner, F Ricci, A Zipf, U Gretzel, DR Fesenmaier, C Paris, ...
IEEE Annals of the History of Computing 17 (06), 53-64, 2002
2032002
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Artiklar 1–20