The making of a “hot product”: A signaling explanation of marketers’ scarcity strategy A Stock, S Balachander Management science 51 (8), 1181-1192, 2005 | 313 | 2005 |
Limited edition products: When and when not to offer them S Balachander, A Stock Marketing Science 28 (2), 336-355, 2009 | 201 | 2009 |
An empirical analysis of scarcity strategies in the automobile industry S Balachander, Y Liu, A Stock Management Science 55 (10), 1623-1637, 2009 | 102 | 2009 |
Why bundle discounts can be a profitable alternative to competing on price promotions S Balachander, B Ghosh, A Stock Marketing Science 29 (4), 624-638, 2010 | 55 | 2010 |
Advertising effectiveness, digital video recorders, and product market competition B Ghosh, A Stock Marketing Science 29 (4), 639-649, 2010 | 34 | 2010 |
Quality Signaling via Strikethrough Prices E Schmidbauer, A Stock International Journal of Research in Marketing 35 (3), 524-532, 2018 | 9 | 2018 |
Retailer Dominance and Quality Variation: Observations and a Theoretical Explanation S Banerjee, A Stock Journal of Retailing 94 (4), 408-418, 2018 | 3 | 2018 |
Exclusivity as a Signal of Quality in a Market with Word-of-Mouth Communication M Ashoori, E Schmidbauer, A Stock Review of Marketing Science 18 (1), 99-115, 2020 | 2 | 2020 |
The effects of product scarcity on quality image A Stock Purdue University, 2003 | 1 | 2003 |
Quality disclosure via strikethrough prices E Schmidbauer, A Stock | | 2017 |