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Harald Brege
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Exploring proactive market strategies
H Brege, D Kindström
Industrial Marketing Management 84, 75-88, 2020
742020
Proactivity and responsiveness in value creation: a conceptual typology of market strategies
H Brege, D Kindström
Journal of Business & Industrial Marketing 36 (1), 72-85, 2021
192021
Exploring Proactive Market Strategies: How Proactivity Shapes Value-Creation
H Brege
Linköping University Electronic Press, 2020
42020
The Swedish wood manufacturing sector: findings from a contextually adapted structure-conduct-performance model
S Brege, T Nord, H Brege, J Holtström, R Sjöström
Wood Material Science & Engineering 17 (6), 878-886, 2022
22022
The Swedish furniture industry–a study of strategic groups and performance
S Brege, T Nord, H Brege, J Holtström, R Sjöström
Wood Material Science & Engineering 17 (6), 488-501, 2022
22022
Internet-Enabled Business Models: A Net Neutrality Perspective
H Brege, F Lindeberg
2018 CBIM International Conference, 15, 2018
12018
Extending Market Orientation: Developing Proactive Strategies for Increased Performance
H Brege, D Kindström
2017 CBIM Academic Workshop, 2017
12017
Value Creation from IT Systems Integration: A Benefits, Openness and Price Model Perspective
H Brege, P Hampusson
12014
Multiactor touchpoints in the customer journey
H Brege, L Lundin, D Kindström
EMAC Annual Conference 2022, 24-27 May, 2022, 2022
2022
Deregulating net neutrality: Exploring the impact of increased participation of technical actors in business model networks
H Brege, M Larsson, F Lindeberg
IMP Asia 2022, Okinawa, Japan, 4-7 December, 2022, 2022
2022
How to Be Proactive? High-Performing Configurations of Proactivity and Market Strategies
H Brege, D Kindström
48th EMAC Annual Conference, 2019
2019
Exploring Proactiveness in Market Strategies: A Market-Oriented Perspective
H Brege, D Kindström
47th EMAC Annual Conference, 2018
2018
Multi-actor touchpoints in the customer journey
L Lundin, D Kindström, H Brege
Proceedings of the European Marketing Academy 51, 107426, 0
Multisite ERP upgrade
H Brege, S Fekade, J Ingebrand, J Jarbratt, Y Yavuz
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