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Chidera C. Ugwuanyi, Ph.D
Chidera C. Ugwuanyi, Ph.D
Lecturer, Department of Marketing, University of Nigeria, Enugu Campus
Verified email at unn.edu.ng
Title
Cited by
Cited by
Year
Customer experience with self-service technologies in the banking sector: evidence from Nigeria
CC Ugwuanyi, JI Uduji, C Oraedu
International Journal of Business and Systems Research 15 (4), 405-425, 2021
502021
Hotel Guests’ Experience, Satisfaction and Revisit Intentions: An Emerging Market Perspective
CC Ugwuanyi, SEJI Uduji
African Journal of Hospitality, Tourism and Leisure 10 (2), 406-424, 2021
142021
Celebrity advertising, brand awareness and brand recognition: A structural equation modelling approach
CC Ugwuanyi, CV Okeke, LN Emezue
European Journal of Business and Management 10 (28), 17-24, 2018
102018
Determinants of Smart Meter on Sustainable Energy Consumption Behavior: A Developing Country Perspective
EC Idoko, C Oraedu, CC Ugwuanyi, SI Ukenna
SAGE Open 11 (3), 2021
72021
Perception and patronage of foreign products by consumers in Enugu, Nigeria
CU Ifediora, CC Ugwuanyi, RI Ifediora
Int J Econ Commerce Manage 5, 12, 2017
72017
Determinants of consumers' brand switching beahviours in alcoholic beverage industry in Enugu, Nigeria
U Chidera C
International Journal of Innovative Research and Development 6 (11), 144-155, 2017
52017
Pay TV Product quality and customer satisfaction: An investigation
C Udeh, C Ifekanandu, E Idoko, C Ugwuanyi, C Okeke
International Journal of Information Systems and Informatics 3 (1), 25-35, 2022
42022
Effects of self-service technologies’ attributes on bank customers’ experience, relationship quality and re-use intention: Insights from a developing economy
CC Ugwuanyi, EC Idoko
Vision, 09722629221110035, 2022
42022
A Relationship between Sustainable Entrepreneurship Education and Entrepreneurial Intentions among Students: A Developing Country’s Perspective
U Chidera C, PI Nwagbo, I Attamah, WI Ukpere
Psychology and Education 57 (7), 516-524, 2020
32020
Factors Influencing Examination Cheating Behaviors by Consumers of Post-Primary Education in Enugu, Nigeria
IR Ifeoma, IC Uzoma, UC Christian
International Journal of Marketing Research Innovation 3 (1), 37-50, 2019
12019
Determinants of choice of joint venture arrangements for international marketers
IC Uzoma, U Pius, IR Ifeoma
International Journal of Small and Medium Enterprises 2 (1), 56-62, 2019
12019
Determinants of Alcohol Addiction among Consumers in Enugu, Nigeria
S Ehimen, C Ifekanandu, EC Idoko, U Innocent, CC Ugwuanyi
Journal of Management and Economic Studies 4 (3), 247-260, 2022
2022
Understanding drivers of Self-Service Technology (SST) Satisfaction and Marketing Bottom Lines: evidence From Nigeria
CC Ugwuanyi, C Oraedu, CU Ifediora, EE Izogo, SA Asongu, IJ Attamah
International Journal of Technology and Human Interaction (IJTHI) 18 (1), 1-21, 2022
2022
Does smart meter really stimulate households’ sustainable electricity consumption behaviour? An attitudinal‑behavioural study
C Oraedu, EC Idoko, CC Ugwuanyi, EE Nwanmuoh, IE Onyishi
Energy Efficiency, https://doi.org/10.1007/s12053-022-10025, 2022
2022
Self-service technologies experience, customers’ satisfaction and reuse intention in retail banking: evidence from Nigeria
CC Ugwuanyi, C Oraedu, SC Moguluwa
International Journal of Business Information Systems, 2022
2022
STRUCTURAL EQUATION TEST OF ENTREPRENEURIAL EDUCATION AND ENTREPRENEURIAL INTENTIONS AMONG NIGERIAN UNDERGRADUATE STUDENTS
CC Ugwuanyi, PI Nwagbo, IJ Attamah
Unizik Journal of Business 3 (2), 2020
2020
DRIVERS OF YOUTHS’COUNTERFEIT CONSUMPTION OF FASHION PRODUCTS IN NIGERIA (i)
CC Ugwuanyi, SC Moguluwa
Global Business & Economics Anthology 2, 2019
2019
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Articles 1–17