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Willy Gunadi
Willy Gunadi
Verifierad e-postadress på binus.edu
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Factors influencing housing purchase decisions of millennial generation in Indonesia
C Kurniawan, LC Dewi, W Maulatsih, W Gunadi
International Journal of Management 11 (4), 2020
352020
The effect of endorser and corporate credibility on perceived risk and consumer confidence: The case of technologically complex products
PKM Soesilo, W Gunadi, IR Arimbi
Journal of Marketing Communications 26 (5), 528-548, 2020
232020
The effect of ad content and ad length on consumer response towards online video advertisement
D Raditya, W Gunadi, D Setiono, J Rawung
The Winners 21 (2), 119-128, 2020
172020
The Effect of Liquidity, Leverage, Profitability, Dividend Payout Ratio, and Price Earning Ratio on Firm Value
PKM Soesilo, W Gunadi, J Vandriani
PalArch's Journal of Archaeology of Egypt/Egyptology 17 (7), 2967-2977, 2020
152020
Why do college students buy counterfeit movies?
E Hendriana, AP Mayasari, W Gunadi
International Journal of e-Education, e-Business, e-Management and e …, 2013
142013
The determinant factors of the intention to participate in crowdfunding activities in Jakarta area
Y Gunawan, KD Susanto, SRL Raci, W Gunadi
Journal of Research in Marketing (ISSN: 2292-9355) 10 (3), 813-822, 2019
132019
Factors Influencing Online Video Advertising That Have an Impact on Brand Awareness, Brand Image, and Purchase Intention
HP Kharisma, KM Adiprasetya, SF Djohan, W Gunadi
Budapest International Research and Critics Institute-Journal (BIRCI-Journal …, 2022
112022
Understanding the role of sensory, emotional, social and memorable experiences in behavioural intention of Indonesia’s music concert industry
A Carissa, J Natalia, M Lasini, W Gunadi
International Journal of Scientific & Technology Research 9 (1), 370-381, 2020
112020
The Influence of Service Quality, Perceived Value, Customer Satisfaction and Brand Trust towards Customer Loyalty in Subscription Video on Demand
P Prabjit, CV Salim, A Kusumawardhani, W Gunadi
Budapest International Research and Critics Institute-Journal (BIRCI-Journal …, 2021
92021
Analysis of the effects of benefit and risk factors on the use of e-Wallet
W Sentanu, SAN Sagala, D Marjuki, W Gunadi
International Journal of Advanced Research in Engineering and Technology …, 2020
92020
Prediksi Penggunaan Aktual E-Toll Card dengan Pendekatan Persamaan Model Struktural
AP Gunadi, SO Sihombing
Journal of Technology Management 14 (2), 151-172, 2015
92015
The role of hedonic motivation and FOMO on the impulsivity of e-Commerce users during COVID-19 pandemics in Indonesia
D Kamalia, M Djajadinata, FH Gunawan, W Gunadi
Proceedings of the International Conference on Industrial Engineering and …, 2022
82022
The effect of work-life balance and work motivation towards intention to work from home in the future with job satisfaction as a mediator
JA Pranata, S Hendrawan, MRP Riyanto, W Gunadi
Revista de Cercetare si Interventie Sociala 78, 7, 2022
72022
Analyzing the Use of P2P Lending Mobile Applications in Greater Jakarta
N Adistyasari, RK Firmansyah, W Gunadi
International Journal of Advanced Trends in Computer Science and Engineering …, 2020
72020
A Conjoint Analysis of MBA Market Preferences When Choosing a University in Indonesia
AG Vincenthio, A Renardi, W Gunadi
The Journal of Continuing Higher Education 69 (1), 19-33, 2021
52021
The Impact of Brand Ambassador on Impulse Buying Behavior: A case of Korean Celebrity as Brand Ambassador in Indonesian Market
NN Rambe, NA Chrisfanie, SR Putri, W Gunadi
Turkish Online Journal of Qualitative Inquiry (TOJQI) 12 (6), 1613-1626, 2021
52021
Trend Analysis Of Pension Funds In Indonesia For Period 2012-2016
W Gunadi, V Priska, K Novianti, D Tmara
Palarch's Journal Of Archaeology of Egypt/Egyptology 18 (1), 608-619, 2021
52021
The impact of online learning on student satisfaction during the COVID-19 pandemic in Indonesia
J Djuwandi, AAS Niang, W Gunadi
International Journal of Education Economics and Development 13 (2), 137-153, 2022
42022
Influences of eWOM in social media on consumer's purchase Intention on online video streaming
D Andriani, I Ramadhani, AV Febriana, W Gunadi
2021 International Conference on Information Management and Technology …, 2021
42021
The Effect of Trust and Satisfaction on Customer Loyalty in Online Shop: Case of C2C E-Commerce in Indonesia
E Rahayu, F Fauzan, H Wijaya, W Gunadi
International Journal of Academic Research in Business and Social Sciences …, 2020
42020
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Artiklar 1–20